Thanks so much for the participation and thoughtful comments on the recent pocket survey about marketing and communications. Key themes we’ll be following up on include:
- Clarity of audience for different communications (i.e., is this for me?)
- Striking the right balance between frequency and redundancy in community announcements
- Highlighting more student stories and perspectives, particularly in Inside Luther News
- Making it easier to navigate and find key information on our websites
- Communicating consistently about worship opportunities
In response to this feedback, we’ll be experimenting with some tweaks to format and content in communications this spring—stay tuned! And if you have any further ideas or questions, feel free to reach out to communic@luthersem.edu.